INTERIOR ATRIUM NEONS FOR SELFRIDGES
01.06.2017
Working closely alongside Selfridge’s Visual Merchandising team, Kemp London brought to light each of their central London department store interior atriums with bold neon statement words to pair with their mini-sets.
Each of the pieces were placed within the central display sections on the four main floors and can be viewed from the additional floors due to their vivid illumination.